Understand candidates
We focus on what your ideal candidates really care about: everyday work, development, appreciation and prospects.
FOR COMPANIES LOOKING FOR TALENT
Career pages that attract the right candidates
You already pay for job ads, Indeed, Stepstone, Meta and LinkedIn, but lose applications on your own career page?
We develop individual career pages that speak to the right candidates, bring your employer brand to life and turn visitors into real applicants.
No obligation · Personal · Tailored to your recruiting needs
Clear messageReal insightsSuitable applications
Benefits of a custom career page
Generate more applications
Clear structures, compelling content and intuitive navigation guide interested people from the first click to their application.
Stand out as an employer
A career page tailored to your company. Strategy, copy and design are developed for your employer brand, industry and open positions.
WHERE GOOD CANDIDATES ARE LOST
A weak career page costs more than just applications.
From ‘We are hiring’ to ‘I want to work here’.
THE CURRENT REALITY
You pay for reach, but lose candidates on your own website.
Many companies invest in job ads, social recruiting and reach. But when a career page feels interchangeable, leaves important questions unanswered or makes applying unnecessarily complicated, interest is lost exactly where an application should happen.
- 01Positions stay vacant longer.
Vacancies cost time, productivity and put extra pressure on your team.
- 02Recruiting campaigns lose their impact.
Paid reach is wasted when your career page does not convince interested candidates.
- 03Staff costs and workloads rise.
Existing staff must cover vacancies, often for months.
- 04Good candidates choose competitors.
Employers who communicate more clearly online earn the attention.
- 05Your employer brand stays invisible.
Candidates cannot see your strengths, culture and real benefits.
- 06Every vacancy slows growth and productivity.
Unfilled key roles delay projects and strain your organisation.
MODERN RECRUITING STARTS HERE
A career page that does more than inform. It convinces.
We develop your career page from the perspective of the people you want to reach. Clear messages, compelling content and a straightforward application journey replace interchangeable employer clichés.
- Strategic positioning
We identify why the right candidates should choose your company.
- Audience-focused copywriting
We address each professional group’s wishes, concerns and expectations directly.
- Individual web design
Your career page is designed for your company, employer brand and candidate audiences.
- Conversion-focused navigation
Clear structure, relevant information and visible calls to action make applying easier.
Your job ads generate clicks, but few applications.
The career page does not explain why a candidate should work for you.
Your company looks interchangeable online.
Values, team, everyday work and real benefits remain invisible.
Candidates cannot find the information they need.
Unclear processes and long application routes cause candidates to leave.
Your career page falls short on smartphones.
Mobile visitors in particular quickly lose interest.
Skilled professionals do not feel addressed.
Generic messages fail to reach care professionals, tradespeople, developers or sales specialists.
CLIENT STORIES & INDUSTRIES
Career page examples from nine industries
A care professional has different expectations from an employer than a developer, tradesperson or salesperson. We develop every career page for the people you want to attract.
Care & healthINDUSTRY · 01
+42%more completed applications
Make appreciation visible. Reach the right care professionals.
The challenge
Too few qualified applications, strong competition and a career page that hardly explains why care professionals should work here.
Our approach
Focus on appreciation, reliable shift planning, team culture and support in everyday work, with more personal imagery and an easier application process.
„Our previous career page mostly listed vacancies. Now we finally show why it is worth working with us. The clear communication with our care professionals has made a real difference.“
ALAnna-Lena O.Head of a mobile care service
Results from the featured projects. Individual results may vary. Industry images are illustrative.
SIMPLE. CLEAR. PERSONAL.
3 steps to a career page that convinces candidates.
From strategy to launch: we guide you through the entire process and develop a career page tailored to your company, open roles and the people you want to reach.
Strategy conversation
Which roles do you want to fill? Who do you want to reach? What really makes you an attractive employer?
Clear positioning and the right messages for your audience.
Concept & design
We develop the page structure and candidate journey, compelling copy, individual design, simple application routes and clear employer benefits.
A career page that looks great and convinces the right candidates.
Launch & attract applications
After your approval, we implement your page, optimise it for mobile and desktop and connect it to your application process.
Your central destination for job advertisements, social recruiting and other recruiting activities.
STRATEGY + CONTENT + DESIGNMORE THAN A BEAUTIFUL LAYOUT
„We make sure good candidates are not lost on your career page.“
For over 10 years, we have developed digital solutions for businesses, focusing on impact, navigation and persuasive communication. We now bring this experience to career pages that understand candidates and guide them towards applying.
A strong career page starts with one question: why should the right candidate choose this company? We make the answer visible through clear positioning, relevant messages and an application process that simply works.
Nils WesselManaging director · WESSEL MEDIA GmbH
CAREER PAGES THAT WORK
Strategy, design and the candidate journey. Designed together.
A successful career page takes more than an attractive layout. We combine employer positioning, audience-focused content, modern technology and a clear candidate journey into a convincing whole.
Candidates come first
We develop content from the perspective of your ideal candidates so they feel understood and directly addressed.
Your individual employer brand
Design, language and content are tailored to your company and audiences.
Persuasive content
We turn your real employer benefits into concrete messages that help candidates decide.
A seamless application process
We create clear paths from job ads to applications and integrate your existing recruiting systems on request.
YOUR RECRUITING NEEDS. YOUR GOALS. YOUR PACKAGE.
Compare career page design packages
Start where your company is today. Every package is designed to present your employer brand more convincingly and turn interested visitors into applicants.
A PROFESSIONAL START
Starter
Your professional career page for a compelling first impression as an employer.
For companies with a few open roles that want a professional employer presence.
- Individual career page
- Copywriting
- Responsive design
- Job advertisement integration
MORE ROLES. MORE POSSIBILITIES.
Business Premium
The recruiting system for multiple roles, audiences and targeted application funnels.
For companies with ongoing recruiting needs and multiple audiences.
- Everything in Starter
- Application funnel
- Multiple job landing pages
- Audience-specific content
- Conversion tracking
THE COMPLETE APPROACH
Enterprise
The comprehensive employer-branding solution with career pages, photography and video production from one team.
For employers who want to build career pages, employer branding and content production together.
- Everything in Business Premium
- On-site photography
- Recruiting videos
- Employer-branding concept
Your scope and individual proposal are agreed in a personal conversation.
GOOD TO KNOW
Career page costs, timelines and job integrations
From costs to integrating your job advertisements: clear and to the point.
Discuss your question personallyWhat does a professional career page cost?
The cost depends on scope and requirements. Our entry package starts at just €490; more extensive solutions with multiple job landing pages, application funnels or individual media production cost more. In the initial conversation, we clarify which package suits your recruiting needs.
How long does implementation take?
Depending on scope, a career page can usually be delivered within 2 to 6 weeks. Smaller projects are faster; extensive solutions involving several audiences, photography or video require more preparation.
Can existing job advertisements be integrated?
Yes. Existing job advertisements can be adopted, improved and integrated into the new career page. On request, we also revise the content so that messaging, benefits and application arguments fit each audience.
Can you work with our applicant tracking system?
In many cases, yes. We can connect existing applicant tracking systems or application forms through an interface or integrate them into the candidate journey. We assess the most suitable solution individually.
Do we need to supply the copy ourselves?
No. On request, we handle all copywriting. Together, we identify what makes your company special as an employer and which arguments really matter to your applicants.
Do we need professional company or employee photos?
Not necessarily. Authentic imagery makes a career page more effective. We can improve your existing images. Professional photography is not required to achieve quick results. A photo and video shoot at your premises can be included in the Enterprise package.
Can the page be integrated into our existing website?
Yes. Depending on the technical environment, the career page can be integrated into your existing website or delivered as a separate recruiting landing page. It is usually linked to the main website. Together, we select the most suitable technical and strategic solution.
Can we add more roles or locations later?
Yes. The structure is planned so that additional roles, professional groups, locations or landing pages can be added later. Your career page can grow with your recruiting needs.
Can we use the career page for social recruiting?
Yes. It is particularly well suited to this. Ads on Meta, LinkedIn and other recruiting channels can link directly to relevant job landing pages and guide interested people towards an application.
FREE POTENTIAL ANALYSIS
Let’s turn your career page’s potential into real applications.
In a no-obligation initial conversation, we look at your recruiting needs, candidate audiences and current situation. Together, we find out which approach makes sense for your company.
- Positioning and employer appeal
- Communication with your ideal candidates
- Career page structure and navigation
- Improvements to the application process
- The right KarriereFlow solution
No preparation needed. Meet online via Zoom or simply by phone.
- 1Your career page
- 2Your details
- 3Choose a time
15–20 min. · personal · free & no obligation